Walmart Connect Channel Partners

Expand your advertising reach to Walmart customers across their shopping journey.

Channel partner solutions
Channel partners can expand advertising reach to Walmart customers across their shopping journey through programmatic, social, and publisher media channels.
Programmatic enablement Programmatic enablement
Programmatic enablement
Programmatic capabilities Programmatic capabilities
Programmatic capabilities
Social Social
Social
Publishers Publishers
Publishers
Programmatic enablement

The Trade Desk powers Walmart Connect’s programmatic inventory for Walmart DSP.

Walmart Connect Partner Lab
Creating innovative ways for brands to connect with Walmart customers.

Our customers' shopping journeys can range from Walmart.com to our stores, or even while scrolling social media or streaming their favorite shows. That’s why we’re constantly searching for new ways to create meaningful connections between brands and our customers wherever discovery and purchase happens. 

The Walmart Connect Partner Lab is a testing ground to improve and innovate connections across social media, livestreaming and more, to deliver even greater value to brands advertising with Walmart.

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