3. More control. If a campaign’s entire daily budget is not spent on any given day, the unused budget rolls over to the following day. However, we now cap the daily ad spend so it does not exceed twice the daily budget originally set for the campaign. This ensures a more evenly distributed campaign spend and gives advertisers control over their daily spending.
Interested in getting started with Walmart Sponsored Products? Advertisers can launch and manage a Sponsored Products campaign on Walmart.com two ways:
One: Contact Walmart Media Group.
Two: Contact one of the third-party AdTech platforms in our Walmart Advertising Partners program.
Walmart Media Group is continually evolving to make advertising with Walmart as easy as possible. Still have questions on the Walmart Sponsored Products budget-management? Here is the complete FAQ.