Giving advertisers increased access, visibility and control over their Search campaigns to accelerate our shared growth has been the driver of our Walmart Advertising Partners program since its inception and launch last year. Today, we are excited to announce that we are bringing on three new partners -- Stackline, Tinuiti, and Harvest Group.
These new additions to our partner program, which already includes adtech platforms such as Flywheel, Kenshoo, Pacvue and Teikametrics, will now allow advertisers of all sizes – from enterprise, mid-market to emerging first party and third-party suppliers – to partner Walmart Connect more efficiently and effectively. All advertisers, no matter their size,now will have direct access and real-time insights they need to make informed decisions on their campaigns. We’ll do this by offering solutions, in collaboration with our partners, that will enable advertisers to easily manage their budgets as well as consolidate media purchases and reporting. In addition to that, advertisers will be able to reach our diverse customer base, our quality insights, as well as access our robust Walmart Sponsored Products pickup & delivery inventory, now available to our Walmart Advertising Partners, too.