Walmart’s customer is the American shopper

As a closed loop omnichannel media business of America’s largest retailer, we are working hard to innovate and move faster than ever before to deliver distinct omni solutions and accelerate growth for advertisers of all sizes. "

Rich Lehrfeld, Senior Vice President, General Manager, Walmart Connect

I couldn’t be more proud of the recent DSP innovations at Walmart Connect. Watching us simplify the experience for our advertisers just as we always strive to do for our customers is exactly what being customer first is all about. "

Janey Whiteside, Executive Vice President and Chief Customer Officer, Walmart U.S.

Understanding customer demand and their needs is a core component of any retail offering. The more that we know about the behaviors of our customer, the more we can anticipate their needs and our corresponding services and offerings. At Walmart Connect, we are focused on taking our customer intelligence signals to help advertisers reach customers in ways that deliver value for them. "

Seth Dallaire, Executive Vice President and Chief Revenue Officer, Walmart U.S.