Walmart knows all about success
Since the first Walmart opened in 1962, our supernova-like success has never slowed down. Join Walmart Connect as we drive retail media forward.
Walmart’s customer is the American shopper
Walmart is the nation’s largest omnichannel retailer1 because we put the customer first. By using our resources to create more meaningful connections between our customers & advertising partners, we’re expanding & enriching our ecosystem for everyone’s benefit.
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As a closed loop omnichannel media business of America’s largest retailer, we are working hard to innovate and move faster than ever before to deliver distinct omni solutions and accelerate growth for advertisers of all sizes. "
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I couldn’t be more proud of the recent DSP innovations at Walmart Connect. Watching us simplify the experience for our advertisers just as we always strive to do for our customers is exactly what being customer first is all about. "
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Understanding customer demand and their needs is a core component of any retail offering. The more that we know about the behaviors of our customer, the more we can anticipate their needs and our corresponding services and offerings. At Walmart Connect, we are focused on taking our customer intelligence signals to help advertisers reach customers in ways that deliver value for them. "
Products & Services
No matter your goals, whether you’re a small business or a global brand, we can help you discover new ways to connect.
Search
Display
In-store
Brand interactions
Stand out from the crowd
Get in front of Walmart customers when they’re actively searching for products like yours. Search ads appear in prominent, high-traffic spots in search results & on browse pages.
Insights
Explore videos, interviews & case studies to see how Walmart Connect is developing seamless omni-shopping experiences & innovating for the future.
Join our LinkedIn community & stay connected
Congrats to Rich Lehrfeld and Alexis (Lex) Josephs for being recognized among the "key advertising chiefs that are working to build retailers into advertising juggernauts."...
Great way to kick off Cannes Lions this year talking about the role of creativity in retail media at Walmart Connect, creativity is core to how we help brands connect with Walmart shoppers in meaningful ways and accelerate sales...
As marketers prepare for the deprecation of third-party cookies, Walmart Connect is building a platform and ecosystem that leverages the scale of Walmart’s first-party data and strong customer...
1. Walmart 1st Party Data, 2021. *based on revenue. 2020. 2. Walmart 1st Party Data, 2021.